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8Flow’s Workflow Context Platform at CCW Nashville: The Strategy and Real-World Impact of AI Workflow Intelligence

Two sessions. One mission: showing CX leaders exactly where AI belongs.

Enterprises know they need AI - but most don’t know where to apply it. The real challenge isn’t whether to adopt AI, but how to deploy it strategically to drive measurable impact.

At this year’s Customer Contact Week (CCW) in Nashville, 8Flow is hosting two sessions designed to address that challenge from both a strategic and operational perspective.

From high-level frameworks for 2026 to real-world ROI, these sessions give CX leaders both the blueprint and the evidence they need to turn AI ambition into results.

Session 1: CCW Digital Workshop | In Focus: The Use Cases, KPIs, and Workflow Evolutions That Will Make Or Break Your CX & EX in 2026

Date & Time: Wednesday, October 22 | 2:30–4:00 p.m.
Speaker: Boaz Hecht, Co-Founder & CEO, 8Flow

AI is no longer a futuristic concept—it’s here, and it’s rapidly changing the way leading organizations operate. But while the potential is clear, the path forward is often messy. Too many companies make short-sighted decisions, adopt tools without clear KPIs, or implement AI in ways that add complexity rather than remove it.

In this analyst presentation + fireside chat + interactive workshop, Boaz Hecht will unpack how CX and EX leaders can move from AI hype to real operational outcomes.

Key Themes:

  • Obstacles and challenges holding companies back from full AI adoption
  • KPIs that reveal the most valuable automation opportunities
  • Why AI goals must be anchored in existing workflows to be effective
  • Research on common sticking points in AI implementations
  • How underused features and poor integrations undermine ROI

Interactive Workshop: People vs. Process

To close the session, participants will join an interactive peer-learning exercise, splitting into People and Process groups to share real-world experiences.

  • People Group: Discussion on visibility, performance accountability, BPO oversight, remote work challenges, and employee monitoring pushback.
  • Process Group: Exploration of how organizations identify, prioritize, and optimize workflows for automation, and the KPIs they use to measure success.

This segment is designed to facilitate peer-to-peer learning, helping attendees walk away with actionable insights from fellow CX leaders—not just slides.

Session 2: Client Case Study | Agent ROI With Workflow Intelligence: How OP360 Increased Productivity for a Leading Retailer With Zero Implementation Overhead Using 8Flow AI

Date & Time: Friday, October 24 | 12:00–12:45 p.m.
Speakers: Josh Russ, Co-Founder & COO, 8Flow & Michael O’Neil, SVP of Strategic Accounts, OP360

In this live case study, 8Flow and OP360 will share how a Fortune 500 retailer achieved double-digit productivity gains in just six weeks—with zero client lift.

By combining real-time workflow visibility with targeted coaching and intelligent automation, OP360 was able to:

  • 🚀 Increase chats closed by 14% through workflow optimization
  • 📈 Achieve 11% higher agent productivity through real-time insights
  • ⏱ Save 1.33 hours per agent per week by automating repetitive work

This session will unpack exactly how these results were achieved and how other enterprises can replicate this model quickly, without major process overhauls or long implementations.

👉 Read the full case study

Why You Should Attend

Together, these sessions provide both a strategic lens and a tactical blueprint for bringing AI workflow intelligence into the heart of CX and EX operations:

  • Session 1 offers the framework: where to focus, what to measure, and how to align people and process to win in 2026.
  • Session 2 provides the evidence: a real-world story of how one enterprise unlocked measurable ROI in weeks.

Whether you’re just starting to shape your AI strategy or scaling successful deployments, these sessions will help you turn ambition into impact.

Join 8Flow at CCW Nashville

CCW Nashville is one of the year’s most anticipated gatherings for CX and EX leaders. We’re excited to share actionable strategies, real-world results, and peer-to-peer learning opportunities that will shape the future of customer operations.

👉 Learn more about CCW Nashville

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